Fb Courting overview: Who is definitely utilizing it?

Fb Courting, Meta’s relationship service that launched in 2019, apparently boasts a whopping 21.5 million day by day lively customers as of November, a spokesperson informed Mashable. On high of that, the U.S. leads the pack with essentially the most day by day lively customers and a surprisingly giant 1.77 million of these between the ages of 18 and 29, which suggests the platform is changing into fairly common among the many cool children.

Nevertheless, these numbers prompted a significant eyebrow increase from me. Who’re these folks? Anecdotally, nobody in my social circle of Gen Z and Zillennials has ever touched Fb Courting, which is an extension of the prevailing Fb app. After I informed just a few associates I deliberate to attempt it, I used to be met with dramatic eye rolls. Certain, a few of that response tracks with my historical past of serial relationship and app reviewing, however nonetheless, given this response, is Fb Courting actually that common amongst younger adults?

Tinder has 50 million customers who use it each month, in response to its Newsroom, whereas Hinge has round 15 million, the CEO of Match Group — which owns Tinder, Hinge, and a slew of different apps — shared on LinkedIn. Whereas day by day lively customers and month-to-month lively customers are totally different metrics, Fb Courting’s numbers counsel that it stands amongst these titans. So, as any journalist would, I made an account to see what the hype was about, and the outcomes had been truthfully shocking in a “I am unable to consider I spent my week on this” form of manner.

The Fb Courting expertise

First, the professionals. Fb Courting shouldn’t be a standalone app. It is a part of the Fb app alongside different common providers like Market and Reels. That makes it extremely straightforward to create an account because you’re already logged in, much like how Meta launched Threads as an extension of Instagram.

Like Tinder, Bumble, and Hinge, it additionally mirrors lots of the similar profile-building options. When establishing your profile, you possibly can add a bio, reply prompts, choose music that matches your vibe, and fill in your spiritual beliefs, work expertise, schooling, and extra. Essentially the most fascinating software is an AI-generated bio based mostly on the information you have entered. I examined it, and it gave me: “Chicago transplant, fitness center rat, and trivia buff looking for a companion in crime.” Truthfully, not the worst bio I’ve ever had.

Why sure, that’s me falling down a sand dune whereas visiting White Sands.
Credit score: Screenshot: Fb / Probability Townsend

The standout characteristic of Fb Courting is that there isn’t any monetization of the expertise in any respect. All filters are free to make use of, though there’s a day by day swipe restrict of roughly 70-80 likes, and when you hit it, you need to wait till the subsequent day to swipe once more. It additionally helps that Meta’s “household of apps” (Fb, Messenger, Instagram, and WhatsApp) generated over $162 billion in income in 2024, so maybe there isn’t any have to monetize these options like different apps do when the enterprise capital runs out. (Meta did not reply to Mashable’s request for remark earlier than publication time.)

Curious concerning the 18 to 29 declare, I set my age vary to that bracket inside 0 to five miles of my space, which is a dense hub of a number of universities and thus quite a lot of younger adults. But, my queue leans closely towards the older finish of the twenties somewhat than the youthful. The truth is, it is fairly slim pickings for those who’re 18 to 23 on the app (in my space, at the least). As a 27-year-old man edging nearer to 30, I am not trying to date anybody youthful than 24, anyway, however I used to be shocked given Fb Courting’s consumer stats.

Now, the cons. Fb Courting gives relationship preferences that you could set in your profile, together with making them laborious preferences, much like Hinge. However they do not work.

Credit score: Screenshot: Fb / Probability Townsend

Even with my relationship preferences set to prioritize profiles inside 10 miles of me and an age vary of 24 to 100, it is not unusual to see potential matches who reside nowhere close to Chicago. I’ve seen profiles from Colombia, Quebec, deep in Georgia, and even just a few hundred miles away in Wisconsin. The truth is, whereas scripting this sentence, I opened the app and my instructed match lives in Fond du Lac, Wisconsin — 130 miles from me. I am uncertain whether or not that is a glitchy app difficulty that struggles to seek out precise matches for me or just an absence of lively customers.

There are customers on Fb Courting, and for those who’re over 40, it looks as if the place to be. Between combing by Reddit threads and scrolling by the quite a few profiles the app served up, it is fairly clear that the 35+ crowd reveals up way more typically than anybody within the 18 to 29 bracket. On the very least, these profiles popped up in my instructed matches far more persistently.

And statistically, it tracks. Greater than 57 % of Fb’s complete consumer base is 35 or older as of June 2025, in response to Statista, so it is no shock that this demographic may also dominate the relationship aspect. However based mostly on the stats Meta despatched Mashable earlier, being often called the go-to spot for over-40s does not appear to be the vibe the corporate is aiming for.

Extra annoyingly (and tremendous embarrassingly), I acquired zero matches or likes within the virtually two weeks I’ve had a profile open on Fb Courting. I am not precisely blaming the app for that, however as a considerably average-looking 20-something (to be humble), I at the least obtained matches on Raya. So possibly it is a case of effort in, effort out, since my profile is simply the usual six photographs and my AI bio, together with the standard fillers like work, schooling, and spiritual beliefs.

All in all, it was a really uneventful expertise. From my expertise with Fb Courting, as somebody within the goal age vary of 18 to 29, this was not the relationship app for me. It is an incredible place for older on-line daters, which, you understand, is nice for them. That makes me blissful, however glitchy filters don’t. Guess I will see what’s occurring on Feeld.